Data · Pricing index

GEO tool pricing, compared

Every GEO / AI-visibility tool I cover, in one sortable, filterable table: entry price, engines covered, free trials and seats. Hand-verified, kept current. Prices verified September 24, 2026.

Some links here are affiliate links: if you buy through them I may earn a commission, at no extra cost to you. I only recommend tools I'd point a colleague to, and rankings are never paid for.

How complete is this index?9 of 22 · 41%

I track which tools ChatGPT, Gemini and Perplexity actually name, and that data is published in the citation tracker. This is how much of that roster the index below covers. Stating the gap seems more useful than pretending there isn’t one.

Not yet covered (13): Ahrefs Brand Radar, BotRank, Brand24, BrandViz.AI, Brandi AI, BrightEdge, Gauge, Geoptie, Goodie AI, HubSpot AEO Grader, RankScope, SE Ranking, Trakkr.ai. These are the research queue. Each needs its pricing read off the vendor’s own page before it goes in, which is why the list shrinks slowly rather than all at once.

Covered here but not yet named by any engine (3): Airefs, LLM Pulse, Morningscore. Being absent from an AI answer is not a verdict on a tool; it usually means fewer third-party roundups list it.

What changed recently30 checks · 9 moved

Every re-check is logged here with its date, including the ones that found nothing had moved. That is deliberate: a price list that only publishes changes can’t tell you whether silence means “stable” or “nobody looked”.

  1. Writesonicunchanged at $79 / $199 / $399vendor, direct

    Source: Writesonic customer success, in writing, replying to the 2026-09-23 re-read email

    Confirmed: $79 / $199 / $399 are per month on annual billing, and month to month on the Starter plan is $99. The $99 had been derived from the page’s stated $240/yr saving; it is now a vendor figure. The Basic and Growth monthly prices (~$249 / ~$499) were not part of the reply and remain derived.

  2. LLM Pulsecorrected · ladder holds at €49 / €99 / €299vendor page (fetched)

    What changed: Extra AI models now "from 8 €" a month per model, down from €10 (the Starter weekly rate).

    Ladder unchanged in EUR (selected on the page; its USD figures are marked approximate). The €49 / €99 / €299 ladder is WEEKLY tracking; daily tracking is €79 / €149 / €449, annual 10x monthly. Free trial is offered on the weekly plans. MCP from Starter, sentiment from Growth, API and Looker Studio on Scale, 5 AI models included on every plan.

  3. Peec AIcorrected · ladder holds at $80 / $205 / $420vendor page (fetched)

    What changed: Enterprise now states "Up to 13 LLM models tracked"; recorded as up to 12 on 2026-09-06.

    Ladder unchanged. The pricing page renders client-side, so it was read in headless Chromium: month to month $95 / $245 / $495, annual $80 / $205 / $420, Enterprise custom. The page now opens on the monthly toggle. Starter 50 prompts, Pro 150, Advanced 350; choose 3 models on every self-serve tier; Advanced adds multi-country and Looker Studio; Enterprise adds API, SSO and all models.

  4. Profound$99 / $399 / custom → Free 7-day trial / customvendor page (fetched)

    What changed: SELF-SERVE LADDER GONE. The $99 Starter and $399 Growth tiers recorded on 2026-09-05 are no longer on the pricing page, and no dollar price is. The page now carries two plans: a free Trial (50 prompts run daily for 7 days, ChatGPT, Gemini and Google AI Overviews, one language, one region, unlimited seats, no history, exports or API) and a custom-priced Enterprise plan (up to 9 engines, custom prompts and cadence, all-time history, CSV/JSON export, API, SSO). There is now no way to pay Profound without a sales call.

    Flagged by check-price-drift ($99 not found; the only dollar figure served was "$180M", a funding headline). The static HTML carries no ladder, so the page was rendered in headless Chromium and the plan table read from the rendered text: neither "$99", "$399", "Starter" nor "Growth" appears anywhere on it. Enterprise engine list as printed: ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Anthropic Claude, Google AI Overviews, Exa Search. Recorded as vendor-auto because a fetch read it, not a person.

  5. Scrunch AI$250 / $417 / custom → $250 / customvendor page (fetched)

    What changed: RESTRUCTURED. Two plans now: Core $250/mo and Enterprise (custom). The $417 middle tier is gone, and $250 is now the MONTH-TO-MONTH price (charged per brand, per month; annual discounts are Enterprise-only), not an annual rate with $300 monthly. Core tracks 4 LLMs (ChatGPT, Perplexity, Google AI Overviews, Copilot); Claude, Gemini, Meta AI, Google AI Mode and Grok are Enterprise. This reverses the 2026-09-05 reading of a seven-engine Starter.

    Rendered in headless Chromium. Core: 125 prompts, 5 site audits a month, 1 brand workspace, 5 licenses, AI agent / bot traffic and sentiment included, 7-day free trial. Enterprise: 9 LLMs, API, SAML/OIDC SSO, Looker Studio, AXP, custom volumes.

  6. Writesonicunchanged at $79 / $199 / $399vendor page (fetched)

    Verified unchanged by rendered fetch: Starter $79, Basic $199, Growth $399 a month billed annually (stated savings $240 / $600 / $1,200 a year, so month to month is still ~$99 / $249 / $499, derived). The Monthly toggle did not switch in a headless browser, so the monthly prices remain unprinted by the page as far as this read can tell. Starter and Basic track ChatGPT, Gemini and Google AI Overviews; Enterprise tracks "all 10 AI platforms".

  7. Semrush AI Toolkitunchanged at $139 / $299 / $549vendor page (fetched)

    Verified unchanged, read from the Internet Archive capture of the vendor page taken 2026-09-22 11:49 UTC (web.archive.org/web/20260922114959/https://www.semrush.com/pricing/seo-ai-search/). Semrush prices by visitor IP, so a fetch from Italy serves euros only; the archive crawls from the US and served dollars. Ladder identical to 2026-09-05: SEO $139 ($117.33 annual), Starter $199 ($165.17), Pro+ $299 ($248.17), Advanced $549 ($455.67). MCP access listed under Starter; share of voice and API under Advanced. The euro ladder served the same day (EUR 134 / 190 / 286 / 526 monthly) is the same four tiers.

  8. AthenaHQunchanged at Free / $295 / customvendor page (fetched)

    BASIS RESOLVED: monthly. The toggle reads "Monthly | Annual (17% off)" and defaults to Monthly, so the $295 Starter is the month-to-month rate. The free Essential tier (300 credits, $25 of credit) is confirmed still present, so the 5 September restructure holds.

AI engines (entry)SeatsVisit
RankScaleThe coverage pickVerified September 6, 2026Plan terms September 6, 2026From $20/mo~$200/yrmonth-to-monthcredits17+, all included on every plan7-dayUnlimited (Pro+)Visit Review
Otterly.AIThe clean budget entryVerified September 6, 2026Plan terms September 6, 2026From $29/mo~$290/yrmonth-to-monthflat4 core; Claude, Gemini & Google AI Mode are paid add-onsFree trialUnlimitedVisit Review
AirefsThe cheapest way inVerified September 5, 2026Plan terms September 5, 2026From $24/mo$288/yrannual rateflatChatGPT-focused; Google AI Overviews is a paid add-on ($10–$30/mo by tier)7-daySmall-teamVisit
MorningscoreThe friendly all-in-oneVerified September 6, 2026Plan terms September 6, 2026From $69/mo~$690/yrmonth-to-monthflatLight GEO layer inside an SEO suite14-day (no card)Per planVisit Review
WritesonicTrack, create & fix in oneVerified September 24, 2026 · vendor-confirmedPlan terms September 23, 2026From $79/mo$948/yrannual rateflatThe broader ~10-engine suite unlocks on Enterprise7-day (no card)Per planVisit Review
LLM PulseThe transparent all-rounderVerified September 23, 2026Plan terms September 23, 2026From €49/mo~€490/yrmonth-to-monthflat5 majors on every plan; Claude, Grok, Copilot, DeepSeek & Meta AI are add-ons from €8/mo on any tier14-day (card)UnlimitedVisit Review
Semrush AI ToolkitBest inside the Semrush suiteVerified September 22, 2026Plan terms September 22, 2026From $139/mo~$1,390/yrmonth-to-monthflatAI tracking is bundled into every plan; prompt volume scales by tierNonePer planVisit Review
Peec AIThe European choiceVerified September 23, 2026Plan terms September 23, 2026From $80/mo$960/yrannual rateflatChoose 3 models on every self-serve tier; all models (up to 13) on EnterpriseFree trialUnlimitedVisit
AthenaHQEvery engine on the entry planVerified September 6, 2026Plan terms September 6, 2026From $295/mo~$2,950/yrmonth-to-monthcredits10+, including Claude, Gemini and Grok on the paid entry planFree Essential tier (300 credits)TeamVisit
Scrunch AICrawler analytics for agenciesVerified September 23, 2026Plan terms September 23, 2026From $250/mo~$2,500/yrmonth-to-monthflat4 engines on Core; 9 on Enterprise (adds Claude, Gemini, Meta AI, Google AI Mode, Grok). AI bot-traffic analytics is on Core7-day5 (Core)Visit
ProfoundThe enterprise platformVerified September 23, 2026Plan terms September 23, 2026Free 7-day trial / customFree 7-day trial / customquoteThe free trial tracks these three; up to 9 engines, Claude and Perplexity among them, on custom Enterprise7 days free: 50 prompts daily on ChatGPT, Gemini and Google AI OverviewsEnterpriseVisit
Bluefish AIEnterprise, invite-onlyVerified July 12, 2026Quote onlyQuote onlyquoteEnterprise; closed-pilot accessNoneEnterpriseVisit

Every priced row states what its headline figure is, because they are not all the same kind of number. month-to-month is what you pay for one month. annual rate is the per-month price of a committed year, which is what several vendors show by default, so month one costs more than the sticker. Per-year figures follow from that: exact (×12) for a row already quoting the annual rate, and an estimate marked ~ (about two months free) for a month-to-month row, whose annual offer we have not read. A row marked basis unconfirmed has never been read at source and is left out of the per-year comparison rather than guessed into it. Billing model: flat = fixed tiers, credits = usage-based, quote = enterprise/quote-only. Currencies as the vendor lists them. Sorting and the budget filter use what month one costs, so an annual-rate row is compared on its real month-to-month price where the vendor publishes one.

Two dates per row, on purpose. Verified is when the price was last checked.Plan terms is when what the plan actually includes was last checked. They rot at different speeds and they used to share one date, which is how this index published four wrong claims about a tool whose price had been confirmed the day before. Claims that something is locked to a higher tier get the shortest leash of all, because vendors move features down the ladder to compete, so that kind of claim only ever goes wrong in the direction that makes a tool look worse than it is.

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