LLM Pulse Review: The Bootstrapped, Profitable GEO Tool Built to Last

This LLM Pulse review looks at an AI-visibility platform with an unusual pitch for this category: it’s bootstrapped and profitable in a field where most rivals are burning venture money. If you’ve watched GEO tools appear and disappear (I just retired a review of one that’s being liquidated as a lifetime deal), that stability matters more than it sounds. LLM Pulse (llmpulse.ai) tracks how your brand shows up across ChatGPT, Perplexity, Google’s AI surfaces and Gemini, wraps it in a broad “SEO for AI search” platform, and, smartly, gives away genuinely useful free tools before asking for a cent. I’m an SEO of eleven years running my own site through this category in the open, so this is a practitioner’s read, not a “tested it for months” claim the category is too young to support.

Correction, 6 September 2026. An earlier version of this review said Claude, Grok, Copilot, DeepSeek and Meta AI tracking was locked to the Enterprise plan. That was wrong, and it was the most consequential thing on this page. Those engines are add-ons from €10/month each, available on any plan including the €49 Starter. I had turned a ten-euro upgrade into a “contact sales” wall, which is a very different buying decision. Three other things were wrong in the same direction: the €49 and €99 figures are the month-to-month prices (annual is cheaper, not dearer), competitor slots are 10 and 15 rather than 5 and 10, and I had conflated MCP access with REST API access. One correction went the other way: sentiment analysis starts at Growth, not Starter. All four came from LLM Pulse directly, in writing, after I sent them the review and asked them to tell me if anything was off. The whole page is corrected below, and every change is logged on the pricing index.

Who’s behind LLM Pulse (and why it matters)

LLM Pulse launched in mid-2025 and is built by a three-person team. The idea started with SEO/GEO consultant Esteve Castells, with Daniel Peris (who previously founded the Barcelona ASO tool TheTool, later acquired) on growth and Adrian Rojas building the platform. The part worth underlining: per their own about page, it’s 100% bootstrapped and profitable since day one, with no external investors.

In most software reviews I’d skip the cap-table trivia. Not here. This category is littered with tools chasing growth on investor money, and I’ve now watched one become unreliable and get dumped as a lifetime deal. A vendor that’s profitable on customer revenue has a structural reason to still be running your tracking next year. That’s a real, if unglamorous, advantage.

(One caveat on tone: LLM Pulse markets itself hard against better-funded rivals, including a self-made “#1 vs $20M-funded competitors” claim. That’s their unaudited marketing, not a verified fact. I’m crediting the bootstrapped-and-profitable status, which is on their about page, not the leaderboard boast.)

The free tools are the smart part

Before any paywall, LLM Pulse hands you tools that do real work:

• Free AI Visibility Report: enter a brand and get a snapshot of how you show up across AI answers.
• GEO Crawlability Checker: tests what AI bots can actually see on your site.
• llms.txt Generator: creates the llms.txt file that tells AI crawlers about your content.

There are more (a robots.txt checker, schema analyzer, a Chrome extension), but those three are the hook. It’s a genuinely good funnel: prove value first, charge later. I’m running the free AI Visibility Report on this very site as I build out its GEO presence.

LLM Pulse pricing

Pricing is refreshingly transparent (in euros, with a currency toggle). The headline plans, with the figures confirmed by LLM Pulse on 6 September 2026:

• Starter, €49/mo month-to-month (€490/year, about €40.83/mo): 1 project, ~50 prompts tracked, 10 competitors.
• Growth, €99/mo month-to-month (€990/year, about €82.50/mo): 2 projects, ~150 prompts tracked, 15 competitors.

Above those sit Scale (€299), Scale+ (€599) and Scale++ (€1,199) tiers, plus a custom Enterprise plan, so it scales well beyond a solo blog. There’s a 14-day free trial.

Three things about that ladder are worth being precise about, because I got all three wrong the first time.

€49 is what you pay to try it for one month. It is not an annual-commitment rate you get punished for skipping. Paying annually costs €490, which works out at roughly two months free; there is no month-to-month surcharge to price around. That makes LLM Pulse unusual in this category, where the headline number is very often the annual rate and the real month-one cost is 15 to 25% higher.

The prompt figures count what runs, not what you spend down. The ~50 and ~150 are prompts tracked, executed weekly on your behalf. It is a monitoring volume, not a credit balance you burn through and top up.

Growth is where a couple of things start. Sentiment analysis begins at Growth, not Starter. On the developer side the two access routes are separate rather than one bundle: the MCP server is on Starter, but the REST API starts at Scale. If you intend to pull data into your own warehouse, that is a €299 decision, not a €49 one, and I previously blurred the two into “API/MCP access on every plan”.

Capacity is bolt-on rather than a forced tier jump: +100 tracked prompts for €100/mo and +1 project for €50/mo, so a Starter plan that outgrows one project does not have to leap to Growth to get a second.

Prices are in euros, so a US buyer’s dollar cost floats with the exchange rate.

Which AI engines does LLM Pulse track?

Every plan includes five: ChatGPT, Perplexity, Google AI Mode, Google AI Overviews and Gemini, the engines most brands care about first.

Claude, Grok, Copilot, DeepSeek and Meta AI are add-ons from €10/month each, and you can buy them on any plan, Starter included. This is the correction I most want to land, because the version of this review that said they were Enterprise-only was describing a completely different product. The real shape of it: if Claude visibility is what you came for, that is €59/month all in on Starter, not a sales call.

Priced per engine, that compares well inside the category. Otterly also sells Claude as an add-on, but at $29 to $439/mo depending on your tier; Writesonic holds its wider engine set back for Enterprise outright. A flat €10 for Claude is the cheapest route to that engine in the pricing index.

The honest limit on this: the add-ons stack. If you want all five on top of the five included, you are adding €50/month to a €49 plan, and at that point you should price it against a tool that includes more engines in the base, which is the trade the index is there to help you make.

Try LLM Pulse→

LLM Pulse vs the alternatives

In my best GEO tools comparison, my coverage-per-dollar pick is RankScale (17+ engines, from ~$20) and the cheapest entries are Otterly ($29) and Airefs ($24). Where LLM Pulse wins is breadth plus stability: it’s a full platform (tracking, GEO writing, sentiment, analytics), transparently priced, from a profitable vendor, and the free tools let you start at zero risk. If you want an all-in-one that also creates content, the Writesonic GEO review covers that heavier suite.

My honest take: start with LLM Pulse’s free AI Visibility Report and GEO crawlability checker today. They cost nothing and tell you where you stand. Move to a paid plan if the tracking earns its keep.

Who should use LLM Pulse

Use it if you want a broad, transparently-priced AI-visibility platform, you value a vendor that’s profitable and stable, and you like being able to prove value with free tools first.

Skip it if sentiment analysis has to be in your entry budget (it starts at Growth), you need a REST API rather than the MCP server (that starts at Scale), or you only want the single cheapest monitor for one engine.

Frequently asked questions

Is LLM Pulse worth it?

For most teams wanting a broad AI-visibility platform, yes. It is transparently priced from €49/mo month-to-month, covers the five main AI engines with the rest available as €10/mo add-ons on any plan, includes a real GEO toolset, and comes from a bootstrapped, profitable vendor. Start with its free tools to gauge value before paying.

How much does LLM Pulse cost?

Starter is €49/mo and Growth is €99/mo paying month-to-month. Annual billing costs €490 and €990 a year, about €40.83 and €82.50 a month, which is roughly two months free. Scale tiers run €299 to €1,199/mo, with custom Enterprise pricing. Every plan includes the five standard AI models and unlimited seats, with a 14-day trial. Prices are in euros; confirm the live figures on llmpulse.ai.

Which AI engines does LLM Pulse track?

Five are included on every plan: ChatGPT, Perplexity, Google AI Mode, Google AI Overviews and Gemini. Claude, Grok, Copilot, DeepSeek and Meta AI are available as add-ons from €10/mo each, and they can be added to any plan including the €49 Starter. They are not restricted to Enterprise, which an earlier version of this review incorrectly said.

Is LLM Pulse free?

The platform is paid (from €49/mo month-to-month, with a 14-day trial), but LLM Pulse offers several genuinely useful free tools with no account: a free AI Visibility Report, a GEO crawlability checker and an llms.txt generator among them. They are a good way to see where you stand before paying.

What is the difference between LLM Pulse Starter and Growth?

Starter (€49/mo) gives you 1 project, around 50 tracked prompts, 10 competitors and the MCP server. Growth (€99/mo) doubles the projects to 2, raises tracked prompts to around 150 and competitors to 15, and adds sentiment analysis, which Starter does not include. The REST API is on neither: it starts at Scale (€299/mo). Both have unlimited seats, and capacity can be bolted on instead of upgrading, at €100/mo per extra 100 prompts and €50/mo per extra project.

Is LLM Pulse a legit, stable company?

It launched in mid-2025 and, per its own about page, is 100% bootstrapped and profitable, with named customers including Softonic, Adevinta and Casa Batlló. It is young, so it has less track record than incumbents, but being profitable on customer revenue (rather than burning investor money) is a point in its favour for a tool you would depend on.