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- RankScale vs Otterly.AI: Which Cheap GEO Tool Actually Wins? (2026)RankScale vs Otterly.AI compared by a working SEO — engine coverage, UX, and real pricing. An honest verdict on which budget GEO tool to buy for AI search.
- How to Track Your Brand's Mentions in ChatGPT (2026)A practical guide to tracking your brand mentions in ChatGPT — the manual methods and their limits, then the monitoring tools that do it right.
- GEO: Generative Engine Optimization vs Geospatial — Which One Do You Mean?"GEO" has two very different meanings: in marketing, Generative Engine Optimization (getting cited by AI answers); in tech, geospatial/geographic mapping.
- AI Overviews vs ChatGPT vs Perplexity: Where Should You Actually Focus? (2026)AI Overviews vs ChatGPT vs Perplexity — which AI search platform should you prioritize? A working SEO breaks down the 2026 usage data and where to focus.
- How to Get Cited by ChatGPT: A Practical GEO Playbook (2026)A working SEO's practical playbook for getting cited by ChatGPT and other AI answers in 2026 — entity clarity, third-party mentions, quotable structure.
- Best GEO Tools in 2026: An SEO Veteran's Honest ComparisonA working SEO's honest comparison of the best GEO tools in 2026: Writesonic, RankScale, Otterly, Semrush AI Toolkit and more, with pros, cons, pricing and fit.
- GEO vs SEO: What Actually Changes When AI Answers the QueryGEO vs SEO explained by an 11-year SEO: the real difference between optimizing for rankings and for AI citations, plus what to actually do differently.
- LLM Pulse Review: The Bootstrapped, Profitable GEO Tool Built to LastAn honest LLM Pulse review from a working SEO: the free AI-visibility tools, transparent €49/€99 monthly pricing, engine add-ons with a full euro price table, real pros and cons, and how the underdog stacks up.
- Semrush AI Toolkit vs Dedicated GEO Tools: Which Should You Actually Buy?Semrush sells AI visibility standalone at $99/mo per domain (Base) and in bundles from $139/mo. How that stacks up against RankScale and Otterly.
- Writesonic GEO Review: Is It Worth It? From $199/mo Billed AnnuallyAn honest Writesonic GEO review from a working SEO: what the AI-visibility suite does, real pros and cons, the pricing breakdown, and who should buy it.
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Get the field notesOccasional, honest notes on GEO and AI search, from someone running his own site through the shift, in the open.